Start with a real brief
Define category fit, geography, exclusions, and the number of candidates worth reviewing before research begins.
RETAILER RESEARCH
Find the retailers that make sense for your brand.
Begin with the assortment, geography, exclusions, and operating signals that matter. Merripath turns that brief into a reviewable set of candidates, not an endless lead list.
RETAILER RESEARCHEvidence current
Independent design-led gift shops in the Southeast
AG
Alder GeneralGeneral store · Chattanooga, TN
71Assortment fitJewelry and considered gift objects observed.
Independent retailCurrent storefront and active assortment supported.
Human review requiredResearch never becomes outreach on its own.
WHAT CHANGES
From scattered work to a dependable next step.
Keep the source attached
Every supported observation retains its source, excerpt, verification time, and confidence.
Show uncertainty
Missing contacts and stale evidence become explicit blockers instead of disappearing behind a score.
Respect exclusions
Customers, suppressions, duplicates, and out-of-brief retailers are removed before they reach the queue.
SEE MERRIPATH IN ACTION
Make the next wholesale move clear.
See how Merripath turns scattered research and follow-up into one considered workflow.